HomeNewsSOMA APPOINTS AGENT FOR FRANCE AND TERRITORIES MARKED AT FLEXO SYMPOSIUM
SOMA APPOINTS AGENT FOR FRANCE AND TERRITORIES MARKED AT FLEXO SYMPOSIUM
February 2014. SOMA Engineering has announced the appointment of AP Graphics as the company’s agent for France and its French speaking territories. The appointment was marked at the recent Colloque de l’emballage Souple organised by the French publication Etiq & Pack where AP Graphics presented the new Optima flexographic printing press from SOMA. Over 87 attendees assembled for the event which included key players from the French and International printing and flexible packaging community.
Described as the “automatic flexo press” the company explained how the Optima enables the production of very short runs with fast changeovers and reduced material waste through fully automated job settings and a completely new design concept. All press features are focused on short variable print runs to meet current end user demands without sacrificing print quality, endorsing the general message that while digital printing is a growth area in flexible packaging, it does not replace the flexo printing process.
Based in Paris, AP Graphics represent a number of key manufacturers and offer a complete sales and support service covering the supply of printing plates, papers, films and label materials as well as narrow and wide web presses, laminators and label finishing systems.